COLLABORATION
OVERVIEW
IBYTE X MO O N B O O ST
Overall Strategy
iByte, an innovative wearable device technology company, partnered with MoonBoost Marketing for a full-scale brand transformation. Our work spanned brand strategy, visual identity, website redesign, content creation, and LinkedIn growth to position iByte as a leader in wearable device technology and get the company go-to-market ready. Through strategic storytelling, targeted marketing, and high-quality content, we built credibility, expanded audience reach, and established iByte as a trusted name in the industry.
FULL BRAND IDENTITY OVERHAUL
Brand Strategy: Defined iByte’s positioning in the market.
1
Website Redesign: Built a high-converting site optimized for customer engagement and SEO.
3
Blog Strategy: Developed thought leadership content to enhance credibility and drive organic traffic
5
Logo & Visual Identity: Created a sleek, modern look reflecting iByte’s cutting-edge technology.
2
Professional Brand Shoot: Captured iByte’s innovation and team culture through compelling visuals.
4
Video Shoot: iByte Brand Story & Moonboost Testimonial Videos
6
Brand Story Video
Testimonial Video
Where We Started vs.
Where We’re Going
To highlight iByte’s evolution, we created a compelling transformation video. This showcases iByte's journey from concept to industry leader.
KEY METRICS
22.6% ↑
in followers
on LinkedIn. From 1,230 followers. to 1,508.
10,865
impressions
across all posts.
3,101
unique members
reached, including key decision-makers.
↑ Traffic
& engagement
on website through strategic blog content and video assets.
TOP PERFORMING POSTS
#1
PRODUCT INNOVATION SPOTLIGHT
2,183 IMPRESSIONS & 49 ENGAGEMENTS
#2
FOUNDER’S STORY POST
1,876 IMPRESSIONS & 42 ENGAGEMENTS
#3
CUSTOMER USE CASE FEATURE
1,642 IMPRESSIONS & 39 ENGAGEMENTS
MARKET COMPARISON
✔ iByte's LinkedIn engagement rate now outperforms competitors in the safety and wearable device technology industry.
✔ Consistently ranked in the top 5% of industry-related LinkedIn searches.
✔ Organic content strategy resulted in a 482% increase in brand visibility.
What Worked
Clear, personal storytelling drove the most engagement.
Industry-relevant insights increased shares & reach.
Strategic audience targeting brought in CEOs, owners, and dentists
Impact & Future Growth
The results speak for themselves—iByte’s brand presence is stronger than ever across all platforms. From an optimized LinkedIn strategy to a visually compelling website and blog content that positions iByte as an industry thought leader, every aspect of the brand now reflects trust and innovation.
Final Thoughts from iByte
"Partnering with MoonBoost was a game-changer for iByte. They didn't just manage our marketing; they built a brand that people trust and want to engage with. Thanks to their expertise, we're now positioned as a leader in wearable device technology."